Wednesday, 7th November 2012 from 11:30 AM to 12:30 PMPanel HKCEC, Level 5, Hall F-G, Ruby Room Retail Summit
Asset management techniques in Asia, risk mitigation for turnover rents and availability of requisite skills
Use of tactics including programs, social media live centres and other ideas to enhance popularity and traffic management
Alignment of strategies between tenants and retail mall owners to
enhance impact and profitability
E-commerce advancements and preservation of the sales based rent models
How to connect and reconnect to consumers
Chongbang Development Limited (China) | CEO
Mr. Henry Cheng is Director & CEO of the Shanghai-based Chongbang Group, a real estate investment and development group of companies co-founded in 2003 by Mr. Cheng and a consortium of Hongkong and Singaporean investors.
Since its inception, Chongbang has focused exclusively on the development of retail-anchored mixed-use projects in China, and has embarked on five projects of this kind, four in Shanghai and one in Kunshan, in joint venture with Chinese state-owned enterprises, overseas private investors and global investment institutions. Chongbang serves as co-investor; project manager; marketing, sales and leasing manager; property and center manager as well as asset manager of all these projects.
As of todate, three of the projects in Shanghai have been completed : the 250,000 square meter Life Hub @ Daning (Zhabei District), the 180,000 square meter Life Hub @ Jinqiao (Pudong New District) and the 80,000 square meter Sinan Mansions (Luwan District). The 190,000 square meter Life Hub @ Anting (Jiading District) is scheduled for completion in May 2012, and phase 1 of the 800,000 square meter Life Hub @ Kunshan (Jiangsu province) in 2014.
Mr. Cheng has over 18 years of experience in real estate development in China, primarily in Shanghai. Before co-founding Chongbang Group, Mr. Cheng was Executive Director of Shui On Group and Managing Director of Shui On Properties Limited, from 1994 to 2002. Previously, he had held various senior positions within the Shui On Group, including Executive Director of Shui On Investment Limited, Deputy Managing Director of the Construction Materials Division and Director of the Construction and Contracting Division. He first joined Shui On in 1982 as Senior Manager - Group Marketing.
Mr. Cheng lives and works in Shanghai. He is an appointed member of the Chinese People Political Consultative Conference of Pudong New District, Vice Chairman of the Zhabei District Chamber of Commerce and Industries, and a member of the ULI and ICSC.
About Chongbang Development Limited:
The Chongbang Group was founded in 2003 by a group of Hongkong and Singaporean investors, together with a team of seasoned real estate professionals. Chongbang set a clear, and rather unique, business focus for itself right at the outset, i.e., investment and development of retail-anchored mixed-use real estate projects in China. They are branded "life hubs", meaning the centre of living. As of to-date, Chongbang has embarked on five retail-anchored mixed-use development projects, four in Shanghai and one in Kunshan. Chongbang serves as both co-investors and managers of all these projects.
Ivanhoe Cambridge | Senior Vice President
Photo Credit: Wang Gangfeng
Richard Vogel joined Ivanhoe Cambridge in 2007 and is the company's Senior Vice
About Ivanhoe Cambridge
Treasury China Trust | Chief Executive Officer
Richard David, is currently Chief Executive Officer and Executive Director of the Trustee-Manager for Treasury China Trust (TCT), which listed on the Singapore Exchange as a business trust. Richard is also a Director of the global Board for Treasury Holdings Group, an Irish based property group and sponsor of the TCT listing.
Richard has enjoyed a 30 year career in real estate, and in that time he has held various positions in funds management, direct real estate management as owner and manager, development management and marketing in addition to more than 12 years of on-the-ground experience establishing and managing real estate platforms in China. Prior to joining Treasury Group in 2007, Richard was the head of real estate in China for Macquarie Group Limited, the Australia-listed investment bank and a member of Macquarie's senior management team in Asia Pacific.
Richard is also currently a Director of the TCT Foundation for the Children of China, a philanthropic organization established in 2007. Richard sits on the Council of Governors for Asia Pacific Real Estate Association (APREA - Asian based affiliate of NAREIT) and is a founding Director of the APREA China Chapter that was launched in 2012 and was formerly a board member of the Australian Chamber of Commerce in Shanghai.
About Treasury China Trust
Listed in Singapore in June 2010, Treasury China Trust (TCT) is a leading owner, manager and developer of commercial real estate in China with the principal objective of delivering comprehensive value to unitholders.
Since its initial foray into Chinese market in 2005, TCT has established a formidable market presence in the commercial real estate sector in the key Chinese commercial and financial centres of Shanghai and Beijing and embarked upon a regional expansion program into the second tier cities represented by the acquisition of a large retail asset in the coastal city of Qingdao and the formation of a strategic partnership in the central western city of Xian. As of 30 June 2012, TCT's gross assets under management is RMB13.3bn, representing close to 800,000 square metres of income-producing office buildings and shopping malls and a high-quality development pipeline.
CEO and Founder , Synergistic Real Estate Senior Advisor - Mall China Deputy President- Council of Asian Shopping Centers (CASC) Kelvin Ng is the CEO and Founder of Synergistic Real Estate Management and Network(SRE), a mixed used development consultant and mall management company. Awarded by Mall China Special Award for Contributions to the Mall Industry (2006), Awarded by Mall China SASM (Senior Accredited Shopping Mall Manager), International Retail Ambassador Award (2009). Deputy Chairman (Green World City) Founding management team of the Ascott Group / CapitaLand.
Kelvin has more than 25 years experience in the business as developer, manager and consultant in Asia. He pioneered many retail and mixed used projects in Asia. Past experience: Marina Square (Singapore) for 7 years from 1985 on a USD $1.5 billion retail mall and 3 five -star hotels. He introduced some of the earliest retail centers within a mixed used developments and shopping facilities in several Asia cities. They include China4s first refurnished and conservation retail project in Wuhan (1995); Tianjin first shopping center with office and hotel towers,1998); Hanoi Tower first retail center Hanoi, a service apartment and office tower (1997); Taiwan's first mega mall-Taimall (1998) ; Gurney Plaza -Penang first megamall with residential and hotel (2001). More recently SRE successfully opened retail and mixed used developments in Shanghai, Beijing, Pudong, Qingdao and Yinchuan.
He was Senior Vice President of Ascott Holdings/ Capitaland (South East Asia largest developer) and oversees the Capitaland's retail portfolio prior to 2001 before forming SRE. During this time, he was in charge of the group office, retail operations and development and was the pioneer management team that started a chain of service apartments and the Hospitality division.
At SRE, he and his team has done more than 10 million Sq m of retail and mixed used projects across 50 cities in China and other Asian cities . Services rendered includes retail and mixed used development planning, site feasibility, pre-opening, training, leasing and mall management. He and his team has consulted several world class clients such as Simon Property Group , (USA and world's largest mall developer) ,GIC Singapore , Morgan Stanley , Asia Pacific Land ,( Japan), Tesco( UK) and many other large funds/ developers and investors . In China, some of the top local developers such as Vanke, Poly and Green Land uses SRE as development consultant.
Kelvin is in the Asian faculty of ICSC (International Council of Shopping Centers) for more than 10 years and started the Accredited Shopping Mall Manager (ASM) program in China and presented in many international events for professional bodies and organisation such as City Scape, ICSC, REIW, Mall China, ULI, Asia Pacific Retailers Exhibition and Convention. He also taught in the EMBA programs for Tsinghua and Beijing University on Commercial Real Estate. Kelvin has professional qualifications in Construction (Singapore), Marketing and Sales (UK) and an MBA (USA)